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Technology and the Consumer Experience - Antonio Zea

Date: Oct 15, 2019

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Educational Seminars

Technology and the Consumer Experience

Session Description: Digital Transformation is not simply about technology, most importantly it's about people, their habits, behavior and emotions. How do we get our arms around the digital shift we must embrace and how does it benefit your consumer? You have heard all the buzzwords: Artificial Intelligence, Blockchain, Machine Learning and more. We'll discuss how emerging technology can create an experience for your consumer, solve their problems and create value.

About the Speaker: Antonio spent a combined 23 years at Adidas and Under Armour on three continents. He held various positions in innovation, sourcing, product development and marketing, Go-to Market, and merchandising. As CEO of Digital Innovation USA, Antonio still works with the likes of Nike and adidas helping them innovate and transform their businesses through consumer centricity and demystifying technology.